EMEA/Asia Pacific
EMEA/Asia Pacific delivered a good performance during the year,
reflecting solid progress within credit-related activities, and excellent
performance within marketing-related activities, which have now
reached critical mass. Margin dilution reflects investment across the
EMEA/Asia Pacific region as well as business mix effects.
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Year ended 31 March |
2009 |
2008 |
Total |
Organic |
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Revenue |
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– Credit Services2 |
172 |
154 |
14 |
4 |
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– Decision Analytics |
131 |
132 |
4 |
4 |
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– Marketing Services |
123 |
83 |
50 |
13 |
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Total – continuing activities |
426 |
368 |
19 |
6 |
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Discontinuing activities3 |
- |
12 |
n/a |
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Total EMEA/Asia Pacific |
426 |
380 |
15 |
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EBIT – continuing activities |
49 |
50 |
3 |
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Discontinuing activities3 |
- |
- |
n/a |
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Total EMEA/Asia Pacific |
49 |
50 |
2 |
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EBIT margin4 |
11.5% |
13.6% |
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Credit Services
Total revenue for Credit Services grew 14% at constant exchange rates, with organic revenue growth of 4%. The acquisition contribution relates to KreditInform in South Africa and an increase to majority control of Experian’s stake in Sinotrust in China. There was good progress across both established and emerging markets, even though conditions were tough. There were a number of important wins during the year, including a strategic win in the Netherlands to underpin growth in the automotive vertical. Experian also launched a consumer credit bureau in Morocco.The partnership with CCB in Japan has not developed as expected and the Group is in discussions to terminate the joint venture bureau platform partnership. Experian remains committed to Japan, and plans further product launches over the coming year.
Decision Analytics
Total growth at Decision Analytics was 4% at constant exchange rates, with organic revenue growth of 4%. Despite challenging market conditions, there was good progress, with a number of significant wins during the year and a pipeline which, while slow to convert, is encouraging. Large wins included a multi-country contract for collections software from a large global bank seeking to standardise on the Experian platform, a contract from an Eastern European bank for a suite of software products, the first telecommunications win in Asia Pacific, a large analytics win in South Korea and a large collections contract in South Africa.Marketing Services
Total Marketing Services revenue increased by 50% over the year at constant exchange rates, with organic revenue growth of 13%. The acquisition contribution related primarily to Emailing Solution, Sinotrust and Hitwise. There was excellent progress over the year, reflecting strong demand and deeper market penetration through a number of new client wins. There were wins across all product lines, including contact data, email, competitive intelligence and customerFinancial review
Revenue from continuing activities was US$426m, up 19% at constant exchange rates. Organic revenue growth was 6%. The acquisition contribution relates mainly to Sinotrust and KreditInform.EBIT from continuing activities was US$49m, up 3% at constant exchange rates, with an EBIT margin of 11.5% (2008: 13.6%). Margin dilution principally reflects increased investment across the EMEA/Asia Pacific region as well as business mix effects.




